Project

Mad King

Branding | Packaging

Brewed in Belgium, born and served in New Delhi, Mad King is a craft beer with a quintessential Indian connection.

The objective was to give it a fun and quirky feel while maintaining a contemporary finesse. The packaging and logo rendered an eccentric yet balanced appearance to the brand. An array of whimsical designs and tropical colours have been used to ensure the beer stays true to its flavor.

Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design
Mad King - Green Goose Design